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New Baby Activity Center Company Launches "PopATot": New Product Provides Portable Safe Environment for Children 6-18 Months

St. Louis, MO (PRWEB) August 21, 2008 -- If a safe environment is important to you and your child; and if you could merely collapse that environment and take it with you wherever you go, the new PopATot from Kiddy Creations may be the solution you've been waiting for. Every mom, dad, grandma, grandpa, and child care professional will want to take a close look at the new PopATot. Simply, it's a portable, collapsible, indoor/outdoor, stationary activity center for children 6-18 months old; essential sports gear for active families. Available very soon, it has already shown strong advance interest on-line.

"Everyone who sees the PopATot at the beach and the kids' soccer and tee-ball games wants to know where we got it. Nobody has seen an entertainment center like this," said company president, Evan Ellsworth. "I made the first one in my garage just for personal use with our children, but the response from other parents prompted us to file for a patent and create a new product for families on the go."

"For the last year, Evan and I have been designing and building the prototype, creating a company, looking for financing and a manufacturer, in addition to raising our 5 kids," said an excited Stacy Ellsworth, company V.P.

The Ellsworths founded Kiddy Creations Corporation, makers of baby sports gear for active families, in an Illinois suburb of St. Louis, Missouri in 2007.

"PopATot was born while camping with the family last year. Stacy and I found it difficult to keep the baby in a safe place while we setup camp, cooked over the fire and watched the other four kids," explained Evan. "So while sitting around the fire late one night, we developed the concept on a paper sack. Almost unbelievably it will be delivered around Labor Day."

The PopATot is a self-contained activity center that pops open in seconds. Toys on the PopATot are not permanently attached; you can attach and remove the appropriate toy as your child grows and develops. You can use your own toys with it; just clip them right on to the Sassy Lively Links supplied. The PopATot collapses into a 5" x 36" bag when you're finished using it, and can be taken everywhere easily. It fits great in your back seat, trunk, camper, or even closet. It is great for people with small homes or apartments. The PopATot sells for $59.99 at http://www.popatot.com plus shipping and handling.

"It's safe for my children and so simple to use," exclaimed Stacy. "No more lugging multiple play sets and toys; we just grab the PopATot, with the toys already in place, and off we go. It's perfect when I go to my mom's house."

PopATot has been tested and exceeds the standards for stationary baby activity centers set forth by the American Society for Testing and Materials (ASTM).

For more information regarding Kiddy Creations Corporation and the PopATot go to http://www.popatot.com.

Contact: Ron Tanner 314-623-7164

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